redefining how time is managed during events.
“intuitive and flexible ecosystem to control allocated time.”
Plura excited to announce the world premiere of the Plura Event Timer System (P.E.T.S.) during IBC 2025.
The Plura Event Timer System (P.E.T.S.) is a purpose-built timing platform designed to keep programs disciplined, fair, and on schedule—without adding friction for speakers, moderators, or production crews. Built on Plura’s 40+ years of timing expertise, it gives timekeepers precise, real-time control to start, stop, pause, or yield minutes with a single action. Whether you’re managing a live broadcast, a city council meeting, a high-stakes debate, or a fast-moving conference agenda, the Event Timer delivers the same thing every time: clarity, consistency, and confidence.
System Architecture & Components
The Plura Event Timer System (P.E.T.S.) is more than a single product — it’s a flexible and intuitive ecosystem of hardware and software modules that can be scaled to fit virtually any event environment, from small council meetings to large scale parliamentary sessions. Every component of the system is designed to work together seamlessly, providing moderators and operators with precise control over timing. This also ensures that audiences, speakers, and record-keepers have clear and accurate information throughout the event.
Key Highlights
- Real time authority for timekeepers
Instantly grant, reclaim, or redistribute time to keep segments balanced and fair—no guesswork or awkward hand signals. - Multiple control modes
Choose the workflow that fits your room: physical buzzer, GPIO, on-screen icon control, or mobile device operation. - Clear, speaker-friendly cues
Pair with UD / UD Stage displays for large, high-contrast timers and optional audible/visual cues that reduce on-stage anxiety. - Built for live production
Low-friction operation, minimal training, and deterministic behavior—ideal for studios, stages, and civic chambers. - Configurable to your needs and specifications
Define segment lengths, warning thresholds, color logic, grace periods, and “yield minutes” behavior to match your format. - Proven, broadcast-grade lineage
Backed by Plura’s decades of experience delivering timing solutions to the world’s most demanding environments.
Core Components
- Event Client Processor (ECP)
- The ECP is the dedicated hardware engine of P.E.T.S. A single ECP generates and processes six individual timers or speakers simultaneously, each independently controllable. For larger productions, additional ECP units can be stacked, expanding capacity to dozens of speakers or parallel sessions without loss of performance.
- Event Timer Application (ETA)
- The ETA is the software brain of the system, installed on either a local or cloud server. Through the P.E.T.S. user interface, the ETA connects, configures, and manages all hardware devices in real time. It also integrates with additional Plura software, third-party plugins, or approved external applications — creating a unified environment where every timer, cue, and display is synchronized.
- Event Timer Recorder (ETR)
- The ETR is an AI-powered plugin (available as a cloud service or local module) that records, indexes, and archives your event. It can capture user-defined channels, apply accurate timecode, and generate searchable timelines. With keyword search, operators and clerks can instantly find the exact moment a statement was made — streamlining compliance reviews, public records, and content reuse.
- Displays (UD & UD Stage Series + SPT)
- All Plura UD and UD Stage display units, as well as the SPT series, integrate directly with P.E.T.S. These rugged, high-contrast displays and control panels deliver crystal-clear timing information to speakers, audiences, and production staff, ensuring that no one ever loses track of the clock.
We Listen. We Understand. We Deliver
“Unlike other generic clock apps, The Plura Event Timer system offers a specialized solution for managing events, from small council meetings to large-scale parliamentary sessions. It was developed based on extensive feedback from customers who needed a turnkey solution tailored to their specific event timing requirements.”
Ray Kalo, President & CEO
Why It matters
P.E.T.S. isn’t just a clock — it’s a platform. By integrating timing, visibility, and searchable records, it enables organizations to:
· Keep live sessions fair, balanced, and efficient.
· Provide clear, unambiguous timing to both speakers and audiences.
· Maintain accurate, searchable archives for compliance, governance, or editorial review.
· Scale flexibly as events grow in size, complexity, or technical requirements. With P.E.T.S., time isn’t just counted — it’s managed, recorded, and made actionable.
Conclusion
With over 40 years of experience in leading broadcast timing solutions, we continuously strive for innovation and reliability. We are also able to tailor timing solutions to your specific requirements.
For more information about this announcement, please contact marketing@plurainc.com
We’d love to hear what kind of creative or technical challenges you may be facing, and how we can aid you in achieving something amazing.
ABOUT Plura Broadcast
Plura is a leading global manufacturer of Monitoring, Synchronization and Signal Processing Solutions. Plura solutions are engineered for digital broadcast, professional video production, high-end security and media art applications. Plura products offer an incomparable feature set, superior quality and extraordinary value and reliability. # # #
